CampusAlly · Alumni Communication
Your alumni aren't a mailing list — they're a community. CampusAlly sends newsletters, event invites, and updates straight from your live alumni database, so the message fits the person and actually gets opened.
Alumni communication software lets a college send newsletters, event invites, and updates to its graduates and measure how they land. CampusAlly works straight from your live alumni database, so a segment like "Class of 2015, working in healthcare, living in Bengaluru" is one filter away — then you send by email, SMS, or app notification, to the alumni who chose to hear from you.
From a clean segment to measured results — five simple steps, no CSV in sight.
Filter by batch year, city, course, or industry. The list is your live database — nothing to upload.
Start from a college-branded template and personalise it with each alumnus's name and details.
Email, DLT-registered SMS, or app notification — to alumni who have opted in to that channel.
Send now, schedule for later, or let life-event messages like birthdays run on their own.
Track delivery, open, and click rates per campaign while alumni manage their own preferences.
One tool for every message your alumni office sends — each one targeted, not blasted.
Send your monthly update to everyone, or a department edition only to that batch. Beautiful, mobile-friendly layouts built without any coding.
Invite only the alumni near a city meetup or relevant to a chapter event. The deep RSVP and event logistics live in the Reunion & Events solution.
Automatic birthday and work-anniversary notes from the Principal or alumni office — warm relationships on autopilot, zero manual effort.
Send the appeal that points alumni to a giving campaign. The campaign tiers, tracking, and giving analytics are owned by the Fundraising solution.
Time-sensitive updates ("event starts in 1 hour") via app notification, with consent-based SMS for alumni who haven't installed the app.
Let alumni choose what they hear about, spot inactive contacts, and win back graduates who've gone quiet — keeping your list genuinely engaged.
Built for a college relations office, not a marketing department.
Segments come from your live alumni database and stay current as graduates update their profiles.
Filter by batch, city, course, industry, or donor history — not just who opened your last email.
Reach alumni by email, app notification, and consent-based SMS from the same place.
DLT-registered SMS and easy preference management keep you aligned with TRAI and DPDP rules.
| How outreach works | Mailchimp / Constant Contact | CampusAlly |
|---|---|---|
| Audience source | CSV you upload & maintain | Live alumni database |
| Targeting | Basic open/click history | Batch, city, course, industry |
| Channels | Mostly email | Email, SMS & app |
| India SMS compliance | Set up separately | DLT-registered built in |
| Cost | Priced per contact | In your subscription |
Messages go only to alumni who opted in to that channel.
SMS sent through TRAI TCCCPR DLT templates, never as blasts.
Easy preference management and unsubscribe for every alumnus.
Your alumni data stays on access-controlled servers and is never sold.
It is a tool that lets a college send newsletters, event invites, and updates to its alumni and measure how they land. CampusAlly's version works straight from your alumni database, so you can filter by batch, city, or industry and send by email, SMS, or app notification without uploading any lists.
Generic email tools work off lists you upload and maintain by hand. CampusAlly is connected to your live alumni database, so a segment like "Class of 2010 living in London" is one filter away and stays current as alumni update their profiles. You also reach them by SMS and app notification, not email alone.
Segments are built from your alumni directory, which is owned and maintained in CampusAlly's Alumni module — including profile self-updates and opt-in visibility. This communication solution reads those live segments to target a campaign; it doesn't store a separate contact list.
Yes. Birthday greetings, work-anniversary notes, and similar life-event messages can be set to send automatically from the Principal or alumni office, so you stay in touch warmly without anyone remembering to do it manually.
Yes. SMS goes out through DLT-registered templates under the TRAI TCCCPR framework, and only to alumni who have consented to that channel. CampusAlly is built for consent-based outreach, not untargeted blasts.
We help your team set up SPF and DKIM correctly and follow good sending practices, which improves the odds of reaching the primary inbox. No tool can guarantee inbox placement, but clean data and proper authentication make a real difference.
Yes. Every alumnus can manage their own preferences and unsubscribe — for example, opting out of fundraising messages while keeping event invites. This keeps you compliant with DPDP and TRAI rules and your list genuinely engaged.
Yes. You can build a master template with your college colours, logo, and fonts so every newsletter and invite looks consistent, and the layouts are responsive so they read well on a phone.
Messaging is included in your CampusAlly subscription — see the pricing page or book a demo for a figure based on your size. This solution sends the message; the full donation campaign workflow, tiers, and giving analytics live in the Fundraising solution.